In Step 2 of her 9-Step Use Case Evaluation framework, Daae-Qvale outlines how to critically assess the relevance and usability of data before building out a solution.

2024's much-hyped Humane AI Pin—a $699 wearable touted as the future of AI—became a cautionary tale in April 2025. After lukewarm...

In digital product development, failure rarely happens because a team lacks technical skill. More often, it happens quietly—when a product is built around an idea that sounds good but solves nothing meaningful. These are what we call weak use cases.

When organizations talk about digital innovation, the first thing they usually reach for is data. It’s an understandable instinct: data feels concrete, measurable, and objective. Many companies believe that if they gather enough numbers, the right insights will follow—and the right products will naturally emerge.

Product teams today are under pressure to move fast—ship features, hit targets, and stay ahead of the competition. But thought leader and...