In digital product development, failure rarely happens because a team lacks technical skill. More often, it happens quietly—when a product is built around an idea that sounds good but solves nothing meaningful. These are what we call weak use cases.

When organizations talk about digital innovation, the first thing they usually reach for is data. It’s an understandable instinct: data feels concrete, measurable, and objective. Many companies believe that if they gather enough numbers, the right insights will follow—and the right products will naturally emerge.

Product teams today are under pressure to move fast—ship features, hit targets, and stay ahead of the competition. But thought leader and...

We're building smarter systems, faster apps, and always-on experiences. But in the rush to digitize everything, many of us are forgetting to ask: At what cost?

As our homes get smarter, our relationship with technology is changing. We're no longer just pressing buttons—we're talking to machines ...